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ASACP Honors Lions Den, ImLive, 7 Veils Media as June Featured Sponsors

LOS ANGELES (June 1, 2021) — ASACP, the Association of Sites Advocating Child Protection, is pleased to name Lion’s Den, ImLive, and 7 Veils Media as its Featured Sponsors for June 2021.

Among the industry’s most respected companies, ASACP’s Featured Sponsors serve as excellent examples of how corporate responsibility, ethical operation, and basic proactive measures all help to protect minors and other viewers from accidental exposure to age-restricted materials online.

ASACP’s Executive Director Tim Henning said the nonprofit association’s success relies on the continued support it receives from the companies and organizations that take a bold leadership role in the fight to keep children out of and away from adult-oriented materials.  

“ASACP’s sponsors promote online child safety and help protect the innocence of youth by taking several simple steps to restrict access to their apps and sites,” Henning explained. “By educating publishers and stakeholders about the need for these measures and how they can best be implemented across an evolving range of digital media platforms, ASACP continues to make a positive, relevant difference in children’s daily digital lives.”

The generous guidance and support that ASACP receives from sponsors such as Lion’s Den, ImLive, and 7 Veils Media, power its 25-year record of substantial success and enables its free child protection resources; including market-specific Best Practices and a comprehensive Code of Ethics for businesses, app publishers, and all operators of age-restricted websites.

Crowning these significant achievements are ASACP’s globally recognized RTA (Restricted To Adults) meta labeling system that helps parents prevent children’s access to adult-oriented webpages and mobile apps; and its CP Reporting Tipline, which has earned worldwide respect for processing more than 1 million user reports to date, leading to the takedown of numerous “bad actors” in the online space.

As with all of ASACP’s services, these tools are provided to every website and app publisher free of charge, thanks to the ongoing generosity of its sponsors.

For June, ASACP honors Lion’s Den, ImLive, and 7 Veils Media as Featured Sponsors, recognizing the continued commitment that these market leaders make to keeping the internet safer for children and their families.

Lion’s Den

An ASACP Title Sponsor that has supported the association since 2006, Lion’s Den is dedicated to providing the very best in adult merchandise, including a range of adult toys, magazines and DVDs, lingerie, massage oils, and gifts for both bachelor and bachelorette parties, and more, through its retail superstores and over the internet via

Lion’s Den opened its first retail facility in Columbus, Ohio, in 1971, and has since grown to more than 45 outlets throughout the country, building its reputation on high-quality products, low prices, and a courteous sales staff.

“By treating our customers with dignity and respect we have come to form a loyal relationship with our patrons,” said a company spokesperson. “Lion’s Den fully understands that human sexuality is a personal and sensitive matter [and] it is our goal to provide the most secure and safe environment for our customers to explore eroticism without any disconcertion and to protect children from exposure to products and services intended for adults only.”


An ASACP Corporate Sponsor since 2007, ImLive is a premium provider of live interactive webcam services that unite a large global base of individual performers and studios with customers from around the world.

This puts the company straight at the forefront of ASACP’s mission to keep children out of and away from adult entertainment, which it does by requiring chat hosts to provide photo identification for age verification, part of a series of different identification and compliance measures, and by limiting explicit displays to paid private shows, where only adults are allowed.

Beyond these measures and its support of ASACP, ImLive showcases its strong commitment to online child safety by making use of RTA labeling, and by offering a “warning page” overlay.

7 Veils Media

An In-Kind Media Sponsor since 2013, 7 Veils is the premier social media marketing firm for the adult entertainment industry. The company builds Twitter, Facebook, and other strategies to integrate with a client’s overall marketing campaign, and assists ASACP in broadening and refining its social media initiatives.

“The adult industry is a leader in child protection and advocacy and it is 7 Veils privilege to be the social media outlet for this important work,” 7 Veils CEO Lauren MacEwen explains. “7 Veils chose ASACP specifically because we deeply value a need to protect our children from sexual exploitation, be it overt or subtly concealed, and 7 Veils is proud to provide the social media management for this extremely important organization.”

MacEwen is the 2015 Recipient of the ASACP Service Recognition Award.

“ASACP is grateful for and humbled by the continuing commitment, generosity, and leadership displayed by our family of sponsors, including long-term contributors like Lion’s Den, ImLive, and 7 Veils Media, and we encourage other market leaders to join us in carrying our mission forward,” Henning concluded. “ASACP’s sponsors take tangible action in the ongoing battle for online child protection — and your company can too.”

To learn more about how you and your company can make a difference in the fight to protect children online, email


Founded in 1996, ASACP is a nonprofit organization dedicated to online child protection. ASACP is comprised of two separate entities, the Association of Sites Advocating Child Protection and the ASACP Foundation. ASACP is a 501(c)(4) social welfare organization that manages a membership program that provides resources to companies to help them protect minors online, while the ASACP Foundation is a 501(c)(3) charitable organization. The ASACP Foundation continues to battle online child exploitation through its CP Reporting Tipline, which has processed more than 1 million reports to date and also helps parents prevent children from viewing age-restricted material online through its RTA (Restricted To Adults) website label (

ASACP has invested 25 years in developing progressive programs to protect minors, and its relationship in assisting the digital media industry’s child protection efforts is unparalleled. For more information, visit